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About The Speakers:
Paul Greenberg is author of CRM at the Speed of Light: Capturing and Keeping Customers in Internet Real Time (McGraw-Hill, 2002), and President of The 56 Group, an enterprise applications consulting firm, focused on CRM services including go-to-market strategies for vendors and integrators, implementation strategies, and vendor selection. His best-selling book reveals winning strategies for leveraging the latest technologies to acquire and retain customers.

Jay Curry originated Customer Marketing, a structured methodology for implementing and profiting from CRM. Thousands of smaller businesses have adopted Customer Marketing, supported by Jay's books and tools which have appeared in six languages. His latest book, The Customer Marketing Method, is published by The Free Press. Jay is chairman of The Customer Marketing Institute, which helps small businesses implement CRM

Bob Thompson is CEO of CustomerThink Corporation, an independent Customer Relationship Management (CRM) research and publishing firm, and Founder of CRMGuru.com, the world's largest CRM industry portal with 200,000 members worldwide. Mr. Thompson is co-author of The Blueprint to CRM Success, is frequently quoted in industry publications, and speaks at conferences internationally. A prolific writer, Mr. Thompson is the editor and publisher of CustomerThink Advisor, the award-winning email newsletter published by CRMGuru.com.

Sampson Lee is the co-founder of the 3C Method and the founder of CRMBodyCheck. He conducts CRM trainings and performs CRMBodyCheck for the enterprises in the Greater China region, and lectures for various universities and educational institutions. Mr. Lee is also the founder and president of GreaterChinaCRM - preaches the belief " CRM Success Beyond Software" via training, research, method and portal.

David Yuan is currently the CRM Director of Accenture Consulting (China).

Born in Shanghai, David went to USA in 1981 and received his BS in Biological Sciences, MS in Biomedical Engineering and Ph.D. in Psychology/Behavioral Neuroscience in University of Southern California and conducted his post-doctorial study in University of California Irvine. Starting from 1993, David has worked as financial system specialist in Broadway Stores, Inc. and management and senior manager position in 800777Club, Inc., a 600-seat call center company with many subsidiaries, in the fields of information management, Internet services, and database marketing. In 1998, David returned back to Beijing and setup and managed 95Info, one of earlier call center companies in China. Then he joined Dell China as director of Direct Sales. Before joining Accenture, David was the Director of Business Process Consulting of China Hewlett-Packard, responsible for Call center, customer service, database marketing consulting for HP clients in China.

David Yuan has accumulated experience in E-business development, telesales, web-sales and database marketing. He has given numerous talks in related workshops, conferences and lecture tours. Starting from 2002, he is also the guest lecturer for School of Economics & Management, Tongji Univeristy.


Junkyo Fujieda finished his Policy Studies in Chuo University in 1997. He is now the President of Customer Relationship Management Association, Japan, President of ReGIS Inc., Chairman of The Open Group, Japan operation, Special Invited Professor, Shinshu University, Graduate School of Economic & Social Policy Science, Lecturer, KyotoUniversity, Center for Academic Information and Multimedia Studies.

He worked in IBM 23 years starting as Systems Engineer, then, SE Manager, Sales manager, Branch manager, Industry sales Director, Industry Marketing, Systems Marketing, Product marketing and director of IBM Japan Marketing.

Then, joined CSK and SEGA as board member and had the responsibilities of Marketing, Sales, New Business development, joint ventures, M&A as Senior Vice president all the time reporting to the famous entrepreneur, owner of the CSK and Sega for 12 years and managed 15 board membership of the affiliated company at the peak time including President of CSK INTERNATIONAL, Vice chairman of Micrognosys,CEO of Japan Wavefront, CEO of CSI, an IBM Joint Venture co. etc . In 1995,Elected to Secretary General of Junior Summit '95 .

In 1996, He founded "Research Environment of Global Information Society"(ReGIS Inc.), a Global Consulting Company. He wrote many books like "Project Management", "Large Scale Information Processing System Environment ", "Systems Theory", "Recommendation report of Junior Summit'95 to G7 SUMMIT and Industry Round Table on Global Information Society"(Edit), 30 minutes Video broadcasted on Perfect TV on GIS FORUM and ReGIS Inc., most recently, "The Customer Marketing Method)"- J.Curry (Translation supervised) and "Open System and Information Security" (Author & Translation).


Carlos Chou is President, Asia Pacific Sales for Siebel Systems, Inc. He oversees sales, marketing and services operations across Siebel Systems' fastest growing region worldwide.

Since joining Siebel Systems in 1999, Carlos has been instrumental in establishing Siebel Systems as the world's leading provider of CRM application software. He has held several senior management positions in North America and Asia-Pacific, including General Manager, Asia-Pacific and Latin America; Vice President of Alliances and Channels; and most recently Vice President and General Manager, Asia-Pacific and Japan.

Carlos was appointed President, Asia Pacific Sales, in January 2003 and reports directly to Tom Siebel, Chairman and CEO, Siebel Systems.

Prior to joining Siebel Systems, Carlos worked at Oracle for six years where he held senior management positions in applications sales--including Vice President of CRM Global Strategic Sales.

Carlos is based in Singapore.


Tien Tzuo has been with salesforce.com since the summer of 1999, shortly after it was founded. As VP of Product Management, Tzuo is reesponsible for salesforce.com's global product strategy and roadmap, and has been in charge of over 15 releases of salesforce.com's award wining Online CRM service.

Tzuo came to salesforce.com from CrossWorlds Software, where he spearheaded,CrossWorlds product, marketing and sales push into the Telecommunications vertical worldwide. Prior to CrossWorlds, Tzuo spent over six years at Oracle Corporation in a variety of sales and professional services roles.

Tzuo has over 14 years of experience in the enterprise software industry. He holds a BS from Cornell University and an MBA from Stanford University.


Alex Wong is the Chairman & CEO of 800 TeleServices Holding Ltd, a leading Customer Relationship Management solution provider offering premium tailor-made services to businesses in Hong Kong, Taipei & Shanghai. He is also a columnist for some of the well-known media in Hong Kong.

With over 14 years of experience in the telecommunication industry, Mr. Wong has been overseeing the strategic business development & marketing for the Hutchison Telecommunication, with proven record in achieving the paging license in Singapore & the telecom franchise in the Philippines. Prior to this, he has gained extensive exposure in the telecommunication industry in China with the development in 2 of the TDMA cellular network, numerous paging network and trunked radio network.

Throughout his career in the forefront of the highly competitive business world, Alex has numerous successful stories in translating innovative ideas into actions, demonstrating creativity and an analytical mind when he held different key positions in the multi-national companies including Jardine & Nestle Hong Kong Ltd.


Samuel Ling is the Chairman & CEO of Open Fortune Community

Samuel has 17 years experience in Branding, Marketing, Business & Corporate Development, IPO and Corporate Restructuring, with the interests in the R&D in the aspects, such as Strategy, Organization Design & Leadership Development.

Samuel ever studied in Chinese University of Hong Kong and accepted the Executive education in University of Michigan Business School. He also attended the CEO Training in Harvard Business School and SEM of Tsinghua University.


Tony Bruno is the founder of C-Solutions; a consulting and services business, specializing in the creation and delivery of industry leading customer contact management solutions.

Tony brings over 18 years of business experience in customer environments. He began his career in BP, and then moved into IT and telecommunications. He was one of the founders and subsequently Director of PCCW Teleservices, one of Asia's largest contact management outsourcers and CRM service providers. During his tenure at PCCW Teleservices, he grew the business from an initial business model of call centre outsourcer to CRM service provider, with facilities and businesses in Hong Kong, China, Taiwan and Malaysia.

Tony has significant experience in customer contact centers in Asia and Europe, and was involved in one of the first re-locations of a commercial call centre to mainland China. He has extensive knowledge of customer operations, process development, human resource management, and CRM strategy and operations.

During his tenure, PCCW Teleservices was honoured with numerous awards for quality and excellence. These included The international Call Center magazine award for 'Call Center of the Year 2002', the Hong Kong Call Centre Association awards for 2000, 2001 and 2002, and the Frost & Sullivan Best Call Centre Award in Greater China 2001.

Tony has spoken at numerous conferences in Asia, including Customer Contact World in Singapore and Beijing, and IIRs call centre conference in Hong Kong. He also recently participated in the joint Singapore Management University and Wharton Business School Conference on Doing Business in China. Tony also runs management training programs for customer contact centre executives.


Robert Yang is Avaya China GSI/SSI Channel Director and responsible for Avaya CRM business and SI strategy in China. Robert joined Avaya (AT&T Business Communications Group) in 1996 and help to launch the Call Center methodology and solution in China. With over 10 years working experience in Call Center and voice field he specializes in channel management, account sales, technical support, service and Call Center designing, consulting, integration, industry development. Robert has more than 100 clients which including the Call Center and CRM system in service provider, banking, multinational company, outsourcing, government, utility industry. He is the eyewitness of China Call Center and CRM history.

Mr. Robert Yang graduated from Nanjing University of Posts&Telecommunications and hold MBA degree from Shanghai Jiaotong University.


Mei Lin Fung was an early pioneer in the CRM space, and was the business analyst for the first integrated sales and marketing application, envisioned by Tom Siebel at Oracle in 1988. Mei Lin spent 5 years at Intel, primarily as a customer marketing engineer in the US Distribution Sales Channel. The combination of Intel and Oracle has given her an insider's view of the supply chain through to demand chain connection in the technology industry. She was Managing Director at Wainscott Venture Partners, an IT-focused venture capital company with offices in Washington DC, New York, and the Silicon Valley, until 2001. Mei Lin advocates the discipline of Customer Lifetime Value analysis to achieve successful CRM investments and sustainable business models.

Gabrielle Chou is CEO of ChinaLOOP, which provides leadership, expertise, services and products to support Customer Management, and Direct Marketing in China. ChinaLOOP is a member of the Consodata group.

Gabrielle instigated the bringing to China of the latest Marketing Information techniques. With her understanding of and passion for China, she is driving ChinaLOOP on the fast developing road of the Chinese market.Gabrielle is also the head and co- founder of the China Direct Marketing Association. Every month, agencies, clients, direct mailers and suppliers meet at the China DMA to discuss effective direct marketing methods and cases in China.

Gabrielle Chou has eight year?s experience in the China consumer goods industry. Gabrielle Chou holds a LL. Masters from London University and a LL. Doctorate from Paris Pantheon-Assas University.


Simon Kriss is a CRM and Call Centre expert across Asia Pac (based in Australia) who publishes a daily email based news service.

James Zhao graduated from Nanjing University of Aeronautics and Astronautics with the Master Degree of Management Engineering. He contributed himself to teaching and basic theory study at Business School, Nanjing University of Aeronautics and Astronautics from 1992 to 1998. Now he is the General Manager, Marketing and Consulting Director of CCID Tong Call Center Co., LTD.

Rafael is a business and a technology executive with extensive experience in leading people, project teams and businesses. He began his consulting career after 25 years of work in the Media, Telecommunications, Commercial, International and Public sectors where he held important managerial and technical positions.

Rafael graduated as Electrical Engineer and has a Master's Degree in Engineering Administration and has several specializations in finance, marketing, project management and e-commerce.


Prior to joining the company in July 2002, Kanet was the external consultant who implemented the CRM strategy and the Sales Force Automation project for Shanghai Roche Pharmaceutical Limited. In her new capacity as the Informatics Director, she is responsible for the development and continuous refinement of the informatics strategy to support the business growth and further strengthen the corporate competitiveness through the innovative use of information. Kanet has had business exposure in various industries across Europe and Asia. She started her career as a Systems Analyst with a world leading Automotive Conglomerate in England. Later she worked as a Business Analyst for a multinational Telecommunications player. Then, she worked as a Vice President-Operations in a Hong Kong based Retail Bank. Her last assignment, before joining Shanghai Roche, was the Business Development Director of a global Consulting Firm. Kanet had a MSC Degree in Computer Science from the University of Salford in England.

Henry Winter is the Chief Executive Officer of Groove Street, China's leading technology marketing company. In 2002, in partnership with the Shanghai Public Transportation Card Company, Groove Street launched "SmartClub", a large-scale coalition loyalty and database marketing program. In 2003, Groove Street will bring SmartClub to Hong Kong and other cities in Greater China. Groove Street specializes in helping clients integrate mobile, smart card, internet, and retail technologies into their traditional marketing. Clients include Danone, Evian, Ford, Heineken, Johnson & Johnson, Nautica, Nike, and Warner Brothers. Groove Street and its clients have won multiple awards from Media Magazine and other industry associations. Prior to founding Groove Street in 1997, Mr. Winter was a management consultant with Booz-Allen & Hamilton in Hong Kong. He holds an MBA from the Wharton School, an MA from the Lauder Institute, and an MIA from Columbia University's School of International Affairs. Mr. Winter is fluent in Cantonese, French, and Mandarin, and is now learning Shanghainese.

Mier Ai, Operations Director of Shanghai Bertelsmann Culture Industry Co., Ltd., is responsible for contact center, fulfillment center, database management, Financial Service and logistic operations.

Joining Bertelsmann in 1998, Mier has accumulated experience in various Marketing Service functions such as call center set up & management, telesales, direct marketing management and loyalty program implementation.

Mier is currently member of Bertelsmann Worldwide Senior Expert Circle of Customer Service and Stock Management.


CATHERINE LU
Marketing Director of China Region, FedEx Express

In October 2003, as part of its continued expansion in Asia, FedEx Express announced plans to create a separate, China-specific region headquartered in Shanghai. The establishment of China Region will enable the company to be more focused and responsive to the needs of its customers in China. Meanwhile, Catherine Lu was appointed as the Marketing Director, China Region.

Catherine assumed the role as Marketing Director of South Pacific Region of FedEx Express in August 2002. She heads up the South Pacific marketing department from its headquarters in Singapore, being responsible for developing and executing the corporate marketing strategies, advertising and promotions throughout the twenty countries of the South Pacific Region, which is part of the dynamic FedEx Asia Pacific Division.

With almost 20 years of experience in marketing, Catherine is focused on providing the highest quality customer service, which underlies the worldwide FedEx tradition of excellence.

Catherine first joined FedEx in 1999 as the Marketing Manager of FedEx Express Taiwan. During her tenure in Taiwan, Catherine oversaw a significant growth of the FedEx small customer base, through initiatives such as telesales and expansion of the FedEx retail network.

Catherine Lu holds a Bachelor of Business Administration from the National Cheng Chi University, Taiwan. During her marketing career she has managed such brands as American Express and Taiwan Fuji Xerox

Kevin Jiang is the CRM business development Director of SAP China. Kevin has over 7 years of SAP business solution experience. He involved in many CRM projects for various Industries, such as FAW-VW(AUTO), SVA(HI-TECH), Stateline(TELECOM).

He was the SAP Support and Customer Care Manager of Great China, which support the entire SAP customer in Mainland China and Hong Kong. His main job is to arrange the support resource to provide qualified service according to the SLA and to conduct proactive action to meet customer special requirements. He also the quality manager to conduct his team pass the ISO9002 external auditing and Kevin, as an internal auditor, carry out ISO9002 internal audit for SAP Asia Branch like Korea, Thailand. The satisfaction of CN&HK customer in 2000 was the top one among other APA countries.

At the beginning of 2001 he was assigned as CRM business development director of SAP China to lead marketing, presales and implementation to provide SAP CRM solutions to the customers.
Kevin Jiang has strong background on application deployment on large enterprise, especially on CRM solution’s integration on other application like Financial Accounting, Controlling, and HR.